Custom Courses

Custom Training in Wine, Spirits, and Beer and Services for Businesses

Discover our custom training programs and other services.

Custom Training in Wine, Spirits, and Beer, and Strategic Support for Businesses

What if we helped you initiate a training dynamic for your employees to increase customer satisfaction and improve your company’s performance?

The wine, spirits, and beer industries are constantly evolving and diversifying. Therefore, your teams must receive ongoing training throughout their careers to meet the industry’s demands. You know that the adaptability of your teams is a key factor in competitiveness.

No matter your challenge, the WiSP team is here to inform, raise awareness, and train your employees, helping them adapt their professional practices to the new demands of the industry.

Our Services for Businesses

100% custom-made training programs tailored to meet specific and precise company needs.
Wine, spirits, and beer training from the most internationally recognized certifiers: WSET and Wine Scholar Guild, adapted to your constraints and offered either in-house or at our premises.
Strategic support on your training-related topics, from consulting to designing engaging content aligned with your commercial and development objectives.

WiSP offers customized wine and spirits training to professionalize your teams

We analyse your needs and objectives to design a training programme tailored to your organisation— a concrete, innovative and rapidly effective learning experience.

As a training organisation of excellence and a wine and spirits education pioneer, we design bespoke training solutions to develop your workforce skills around three essential components— your learners, your objectives and your brand:

· On-boarding training for new sales representatives;

· Awareness-raising training for your sales assistants or communications officers;

· In-depth training on certain wine regions or product categories for your expert employees;

· And more.

We consider your employees’ mobilisation constraints and adapt the training mode (face-to-face, distance or hybrid learning) and the media (classroom, PC, Smartphone) to ensure the learners’ commitment to each designed course. As a result, solid skills acquisition and rapid workplace implementation of new knowledge are guaranteed for better professional performance.

The WiSP team will assist you in all aspects of your tailored training project: strategy, engineering, teaching, management and logistics.

Do your talents need to enhance their skills in wines and spirits?

Ensuring mastery of the fundamental skills of the wine and spirits industry.

As we know, training throughout one's professional career is necessary because practices evolve rapidly. Therefore, we support all the trades in the sector.

Supporting the professional development of your teams.

You are keen to help your employees progress; we are keen to build appropriate learning solutions to reveal all talents.

Professionalise your workforce to boost your performance.

The WiSP educational team oversees the evolution of your organisation's professions, combining performance and team development.

Enhancing the employability of your employees in the wine and spirits industry.

Together, we build tailor-made schemes to coach your teams through chance quickly.

Increasing your customers' satisfaction.

As you know, the more expert your employees are in their specific field, the better they can advise your customers. Therefore, developing your workforce's professionalism is crucial to your clientele's overall satisfaction.

Expanding international skills within your teams.

WiSP offers globally recognised certification courses in English or French so that your teams can be competitive worldwide.

WiSP, Creator of Your Wine, Spirits, and Beer Content

Our content creation services are designed for businesses that already have an internal training program or wish to develop customized training materials.
This offer is also available to groups, federations, and associations looking to create specific training for their members.

Our Offer Includes:

End-to-end development of complete training programs
Digitalization of existing content
Technological and educational innovation to enhance the learning experience
Creation of turnkey, ready-to-use modules based on your knowledge and content

Examples of Content:

Professional training
Awareness, incentive, and team-building programs
Sales training to create complete and coherent ranges of wines and spirits
Regulatory training for the wine and spirits sectors
Advanced and technical product training
Welcome kit, onboarding training
Tasting training

What are your HR challenges?

Creative and open-minded educators, we combine pedagogical excellence, innovative and immersive learning tools and tasting experiences.

We deep dive into your organisation to analyse your needs and translate them into training objectives.

We build a flexible and efficient learning solution with you that can be deployed in a classroom or through distance and hybrid modes.

We adapt our training to your organisation’s needs and culture as well as each learner’s needs: Individual study programmes, professionalising training courses, specialised qualifications and diplomas, etc.

We create bold, innovative and immersive learning designs to keep each learner’s motivation high and goal-oriented.

We draw up a learning solution specifying the objectives, deployment mode, educational materials, and evaluation methods.

THE BENEFITS OF TURNING TO WiSP FOR YOUR IN-HOUSE TRAINING in wines and spirits

At WiSP, we strive to ensure the success of your tailored training strategy:

Excellence

A pioneering wine & spirits training organisation of excellence for over 15 years.

A human approach

A bold, inclusive, people-oriented teaching approach.

A privileged interlocutor

Fanny Darrieussecq, the founder of WiSP, is your privileged contact. An expert in the wine and spirits industry for more than 20 years, a graduate of excellent certification programmes (OIV MSc. in Wine Management, WSET® Certified Educator), and trilingual, she will guide you with passion, creativity, humanism and professionalism.

Management of your project

A pedagogical engineer is by your side to manage your project. She collaboratively builds with you your custom solution (pedagogical path, engineering, documentation), and then ensures its deployment in connection with all stakeholders.

Coordination of your project

A dedicated coordinator guarantees the administrative management of your project, ensures compliance with your organisation's specific invoicing procedures and guides you in financing your training courses.

A community of experts

WiSP shares its active community of experts around the world.

FAQ - Trainings for Businesses

1. What are the differences between intra-company and inter-company training?

Intra-company training is fully customized and specifically designed to meet the unique needs of your company, offering great flexibility.

Inter-company training brings together employees from different companies. It allows access to pre-defined programs, such as those from WSET or the Wine Scholar Guild, while providing opportunities to share experiences with peers.

2. When should we choose inter-company training over a custom training?

Inter-company training is suitable when you are looking for a standard but recognized program. On the other hand, custom training is ideal for addressing specific issues or creating a fully personalized program to meet your needs.

3. What types of custom training do you offer?

WiSP offers a wide range of custom training in wines, spirits, and beer. We create fully tailored programs to meet your specific needs, whether it’s training new sales staff, raising awareness among your customer service teams, or deepening your experts’ knowledge of specific wine regions. Training can cover various topics, from onboarding to sector-specific regulations.

4. How do you customize an existing training to meet our specific needs?

We can adjust the content of an existing training by adding specific modules, adapting the duration, or removing unnecessary modules. This way, your employees receive training that exactly addresses your challenges, ensuring a quick skills upgrade.

5. What types of educational content can you create for our company?

We offer the creation of tailored content, including complete training programs, the digitalization of existing content, and innovative modules. Whether it’s job training, awareness programs, commercial training, or technical training, we adapt the content to your specific needs.

6. What is the process of creating custom training at WiSP?

Here are the main steps:

Needs analysis and formalization of training objectives.
Design of a flexible and effective system, whether face-to-face, remote, or hybrid.
Customization of training paths according to the skills and objectives of each employee.
Proposal of a training offer detailing the educational objectives, implementation modalities, and evaluation methods.

7. How long does it take to create custom training?

The time required to create custom training depends on the complexity of your needs. Generally, after the initial analysis of your expectations, a program is designed, discussed, and validated with you within a reasonable timeframe to ensure training that is perfectly suited to your requirements.

8. Can the training be conducted online?

Yes, WiSP offers online training, particularly in the format of virtual classrooms. We can create personalized paths that integrate online modules, with the same educational quality as our face-to-face training.

9. What are the benefits of choosing WiSP?

WiSP is a recognized expert with over 15 years of experience in wine, spirits, and beer training. We have an innovative and flexible approach that ensures the quality and effectiveness of each training path. We are also Qualiopi certified, and our training is offered in English or French. WiSP is also authorized to deliver the CLOE certification.

10. Is it possible to develop specific training for federations or professional groups?

Yes, WiSP also supports federations, associations, and professional groups in creating specific training for their members. This content is fully customized to meet the specific needs and challenges of each organization.

Discover our custom training programs and other services.

Custom Training in Wine, Spirits, and Beer, and Strategic Support for Businesses

Our Services for Businesses

WiSP offers customized wine and spirits training to professionalize your teams